Sustainable Abundance
At Deloitte
Brand Identity & Strategy
Creative & Art Direction
User Experience Design
Web Design
Project Overview
Before launching the studio, the founder led the redesign of Deloitte’s Sustainable Abundance website and brand presentation while working in a corporate creative role. As an initiative redefining the link between sustainability and business growth, Sustainable Abundance needed a digital presence that would establish credibility with corporate partners and resonate with a wider community.
The project involved building their first dedicated online platform which meant crafting an intuitive site structure, refining messaging, and designing a cohesive visual system that reflected both modern business practices and sustainable ethos. Through thoughtful use of typography, color, and imagery, the redesign elevated the brand narrative and created a polished, approachable presence.
The launch established Sustainable Abundance’s first digital platform, laying the foundation for industry recognition, stronger partnerships, and long-term growth.