Project overview

Drifters Social, a South Austin bar and coffeehouse, and its sister venue, Pickle Hub, wanted their digital presence to match the vibrant energy inside their spaces, and to invite more of the community through the door.

We reimagined both websites with modern layouts, streamlined navigation, and a refined mobile experience, making it effortless for guests to explore menus, discover events, and book courts. Beyond the sites, we built a full marketing strategy to connect with Austin’s community, from targeted social campaigns and event promotions to partnerships with local platforms. Every touchpoint worked together to create buzz and build loyalty.

The results

In just a few months, Drifters Social’s social reach increased +386% and website traffic grew +152%. Together, the two venues now have a cohesive presence that captures attention, drives engagement, and keeps their community coming back.