Hello, I’m Rachele.

I run a studio that helps founders build brands as strong as their business.

Why I Started

After a decade in design, I realized the work I loved most was with founders building something new and full of possibility. I started this studio to partner with them by combining strategy and design to create brands that help their vision grow.

What I Believe

A brand is more than a logo or a website. It’s the feeling it creates and the trust it builds. The right brand connects with people, supports your goals, and gives you the confidence to keep moving forward.

How I Work

Through my SCALE framework, I guide founders from strategy to launch in about 6–8 weeks. The result is a brand that feels true to you and gives you the tools to grow with confidence.

Your business is ready for more. Your brand should be too.

Let's get started

My work has been featured on the Nasdaq Tower in Times Square and honored with awards including:

Bold white text spelling 'ANA' on a black background.
Text logo with bold white letters reading 'GDUSA' and 'Graphic Design USA' on a black background.
Logo of the Financial Communications Society with the acronym FCS in a circle and the organization's name beside it