Project Overview

While at Deloitte, our founder contributed to the concept development and design execution of a full-page Wall Street Journal advertisement for Deloitte’s Advisory services. The creative, built around the “Move on what matters” campaign, balanced bold visual energy with concise, persuasive messaging to speak directly to business leaders navigating unprecedented challenges. The final ad combined striking imagery, brand-aligned typography, and clear calls-to-action, ensuring consistency with Deloitte’s overarching brand identity while standing out in a high-profile publication.